July is National Ice Cream Month, which means it's time to beat the heat by eating too much ice cream, then feeling kind of sick afterward. When it's time to order, though, you face a harrowing choice: What flavor should you get?
To assist you in the most important choice of your summer, the mobile payment company Square collected data from their vendors to determine the most popular ice cream flavor in each state.
We all scream for the ice cream map.Credit: Bob Al-Greene / MashableSEE ALSO:Some stores are 'protecting' their ice cream from would-be lickersA lot of states enjoy the classics -- 14 of them prefer chocolate and 12 love vanilla. Others have a top pick more in line with the state's particular ethos. Kentucky's top flavor, for example, is bourbon. Thanks for keeping things interesting, Kentucky.
Nevada also had an interesting pick: unicorn ice cream. Unfortunately, unicorn ice cream is gross, so we cannot praise its victory in good conscience.
Square also delved into some other ice cream trends. The top trending flavor was horchata, which grew in popularity by 257 percent between 2018 and 2019. Non-dairy ice cream also experienced a surge in recent years, with sales growing 220 percent from 2015 to 2018.
Additionally, hazelnut, honey, and bacon ice cream might be on their way out -- their sales declined year-over-year from 2018 to 2019. To bacon, at least, we say good riddance.
Please enjoy your ice cream this weekend. At least, we assume it will be this weekend. According to Square, 40 percent of ice cream sales happen on either Saturday or Sunday.
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